The London Organising Committee of the Olympic Games and Paralympic Games (LOCOG) and adidas today announced that adidas has become the latest Tier One Partner of the London 2012 Olympic Games and Paralympic Games – becoming Official Sportswear Partner. A host of international sports stars attended the central London launch including World sprint Champions Tyson Gay and Allyson Felix alongside legendary Romanian gymnast Nadia Comaneci, British sprint hopeful Craig Pickering, gold medal winning decathlete Daley Thompson, Paralympic hopeful Shelly Woods and BMX rider Shanaze Reid.
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