More than 14 million meals will be served across 40 locations during the Games in the largest peace-time catering operation in the world. Over 800 spectator concessions featuring more than 150 different types of dishes will showcase the great diversity and quality of British food with a focus on affordability.
Celebrating food around the world
The food will fit into two main themes: British food and international food. The first theme will celebrate the heritage and diversity of British regional products and recipes, including everything from salads and seafood to classic favourites like fish and chips and pie and mash.
The international food will see recipes from every contintent at London 2012, from authentic Asian dishes and Caribbean flavours to tasty Mediterranean dishes.
Commercial partners Coca-Cola, McDonald’s, Cadbury, Nature Valley and Heineken will provide the only branded products on sale.
LOCOG is also responsible for feeding more than 15,000 athletes across the Olympic Games and Paralympic Games, with a total of 1.2 million meals set to be served including 1,300 different types of dishes.
'Top quality, tasty food'
In line with London 2012’s Food Vision, all fruit, vegetables and cereals are Red Tractor accredited, British and seasonal where available. All dairy, beef, lamb, pork and poultry will also be Red Tractor accredited as a minimum. A variety of additional guidelines ensuring food is sustainably and ethically sourced will help the Games leave a strong food legacy.
LOCOG Chief Executive, Paul Deighton said: ‘We want everyone who attends the Games this summer to have a fantastic experience and central to this is the food and drink that’s available.
'We believe that our prices are more than comparable to those found at other major sporting events which because of their temporary nature are often more expensive than the high street.'
London 2012 is aiming to become the first ever Zero Waste Games, with an emphasis on improved packaging and recycling as part of its sustainability commitments.