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14:18

Sports stars support London 2012 legacy programme in new online video

David Beckham, Oscar Pistorius, Matthew Pinsent and Denise Lewis are just some of the sports stars who feature in an inspiring new film to support the London 2012 International Inspiration sports legacy programme.
David Beckham, International Inspiration Ambassador
Footballer David Beckham plays football with young people as part of the International Inspiration programme.

The three-minute online film features well-known current and former athletes telling us how they've been inspired by sport, alongside young people who have benefited from the programme in countries including Bangladesh, Ethiopia and Egypt.

The film, which can be seen below, is being used to promote International Inspiration’s 'Inspired by Sport' photography exhibition at the Museum of London next week.

The exhibition is the culmination of work by International Inspiration – a unique partnership between UNICEF, the British Council and UK Sport – to realise London 2012’s legacy promise to enrich the lives of 12 million children in 20 countries before the Games. This double-feat was achieved in February this year.

Read the full media release 


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12
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