Reflecting the promise made by LOCOG Chair Sebastian Coe and CEO Paul Deighton last year, tickets will be sold on a first come, first served basis exclusively to approximately one million people who applied in previous rounds of Olympic ticket sales and were not successful in securing a ticket.
Exclusive pre-sale period
First priority will be given to the 20,000 people who were unsuccessful in the initial Olympic ballot application and then again unsuccessful when they applied in the second chance sales. They would have received a notification on 26 June 2011 that their second chance sales application was unsuccessful.
From 11am on 11 May to 6pm on 12 May, an exclusive pre-sale for these individuals will see tickets available for all events, including limited tickets for Opening and Closing Ceremonies.
Five-day sales period
The one million people who applied in the initial ballot but were unsuccessful will then have an exclusive five-day sales period. The schedule for this period is:
13 May 2012 – Beach Volleyball, Football, Hockey, Tennis and Wrestling
14 May 2012 – Athletics (Race Walk and Marathon), Canoe Slalom, Canoe Sprint, Shooting, Swimming, Track Cycling, Volleyball and Weightlifting
15 May 2012 – Diving, Equestrian, Handball, Swimming (Marathon), Synchronised Swimming, Table Tennis and Water Polo
16 May 2012 – Badminton, Basketball (North Greenwich Arena sessions), Boxing, Fencing, Gymnastics, Judo, Sailing and Taekwondo
17 May 2012 – Archery, Basketball (Basketball Arena sessions), BMX, Modern Pentathlon, Mountain Bike, Road Cycling, Rowing, Triathlon and Olympic Park tickets
All tickets will be available from 11am on the London 2012 ticketing website
Customers will be limited to applying for one session and a maximum of four tickets, with those eligible for the sales set to be contacted directly via email by LOCOG on 8 May.
By purchasing tickets on any of these days, customers will not be eligible to purchase any more tickets in this sales period. Unsold tickets on each day will be carried forward to the next day’s sales, with any tickets unsold during this period going back on general sale from 23 May at 11am.
Olympic Park tickets
LOCOG has also confirmed that Olympic Park tickets will be available as part of this sale, allowing ticketholders to experience the atmosphere of the Park and watch sport on the big screens primarily in the first week before the Athletics starts. Approximately 70,000 of these tickets are available in this sale, with full price tickets at £10 and tickets for people aged 16 or under and seniors aged 60 or over at £5.
LOCOG Chair Seb Coe said: 'We know thousands of sports fans were disappointed when they missed out in the initial sales period because of the massive demand for tickets. We promised we would prioritise these fans when we released the contingency tickets, which is exactly what we are doing.'
New tickets to help more people get to the Games will be available on 29 May. These tickets include Cycling Road Race at Box Hill, in Surrey; Cycling Individual Time Trial at Hampton Court Palace; and tickets for Wimbledon, which will provide access to The Hill and the big screen only.
Paralympic Games tickets
It has also been announced that remaining tickets for the Paralympic Games will go on sale from 11am on 21 May 2012 – exactly 100 days before the Paralympic Opening Ceremony.
In further news, LOCOG has confirmed its ‘babes in arms’ policy. Children aged 12 months or under will be permitted access to all London 2012 venues without a ticket other than Wembley Stadium, St James’ Park, Old Trafford and North Greenwich Arena.