Lloyds TSB is the first domestic partner for the Games, with exclusive marketing rights and access to Team GB and Paralympics GB between now and 2012.
The bank will use its partnership to involve its customers in the Games, and focus on youth and bringing Games to the wider community.
Sir Victor Blank, Chairman, Lloyds TSB Group, said: "We are very proud to be the first organisation to become a domestic partner of the London 2012 Games which will probably be the most important event to take place in Britain in our lifetime.
"We share LOCOG's excitement and vision as we embark on this journey. Over the next five years, we will work with our staff, our customers and our local communities to help make 2012 the most inspiring Games ever."
LOCOG Chair Sebastian Coe said: "As an athlete, my parents were my sponsors and I could not have competed without their support.
"In a similar way, we cannot stage the Games in 2012 without the support of partner companies and I am delighted to welcome Lloyds TSB to the Olympic and Paralympic Family.
"It is a milestone moment in the history of the Games, and we couldn't wish for a better first partner to join us on the journey to London 2012."
14 March 2007
Read the full media release
Watch a video and read more on the London 2012 blog
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