2012 hopeful Harry Aikines-Aryeetey, Olympic champion Jonathan Edwards, Camelot CEO Dianne Thompson, Olympic Minister Tessa Jowell, LOCOG Chair Sebastian Coe, Turin Team GB member Martin Wright and Sir Steve RedgraveLondon 2012 Games Organising Committee Chairman Sebastian Coe got into the winter spirit to launch the new card - along with Triple Jump Gold medallist Jonathan Edwards, 2012 hopeful Harry Aikines-Aryeetey and Turin Team GB member Martin Wright (above).
The new card called 'Win Gold' will give punters the chance to win a top prize of £10,000.
Players have a one in five chance of winning, and all money raised from the card will go towards funding the London Games.
'Win Gold' is the second card to be launched since London won the right to host the 2012 Games in July last year.
The National Lottery will contribute up to £1.5b to the costs of the London Games - £750m of which will come to specialist Games such as 'Win Gold'.
The Instant Win game can also be played online at www.national-lottery.co.uk.
1 February 2006
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