Milestone 2012 partner process announced

Companies from six key industry categories will have the opportunity to bid for partnership this year, with the official Invitation to Tender for banking and insurance due to released in October.

Official partners will benefit from exclusive marketing rights to the Games.

Revenue raised from partnerships will make an important contribution to the £2 billion needed to stage the Games.

London 2012 Organising Committee Commercial Director Chris Townsend said: "The business and economic benefits from a partnership with London Games organisers will transcend the boundaries of traditional sponsorship.

"Partner companies that integrate and align themselves with our vision, to use the London Games as a catalyst to strengthen communities and change lives on and off the sporting field, will themselves enjoy unique and long-lasting corporate and community legacies from their association with the Games.

"These companies will play a key role in helping to stage the 2012 Games and will help to create history for London, the UK and the Olympic and Paralympic Movement."

28 September 2006

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