Cadbury extends partnershipCadbury extends partnership
11 Mar 2009
Tier Two Supporter Cadbury has extended its existing deal with London 2012 so that they will supply all confectionary and packaged ice cream sold at official London 2012 outlets at Games time.
Cadbury has extended its existing deal with London 2012
As part of the extension sugar-free gum Trident becomes the fifth Tier Three brand to sign to London 2012.
London 2012 Chief Executive Paul Deighton said: 'This deal is a great opportunity for Cadbury to extend its partnership with the London 2012 Olympic Games and Paralympic Games, and for us to continue to develop our commercial programme and raise more private finance to host and stage the Games.
'Cadbury has a long tradition of sports sponsorship, both in this country, and of supporting major international events, and are proving a strong addition to our team of world class commercial partners.'
Read the full media releaseSee the London 2012 international and domestic partners 
