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Media centre - Press release

15:30

London 2012 ‘Sign Up’ campaign is just the ticket

Sebastian Coe, Chairman of the London Organising Committee of the Olympic Games and Paralympic Games (LOCOG) and Debbie Jevans, Director of Sport will today update the Association of Summer Olympic International Federations (ASOIF) on London 2012’s progre

96% of registrations have come from UK residents, with 32% of registrations coming from Greater London, 27% coming from the south east and 41% coming from the rest of the UK. There has been an even spread across all Olympic and Paralympic sports too, with over 400,000 people registering an interest in Paralympic sports and at least 100,000 expressions of interest for each of the 26 Olympic sport. 

Sebastian Coe commented, “We are thrilled by the level of interest in our Sign Up programme. What has been really interesting is that there has been significant interest across all Olympic and Paralympic sports.  It should come as no surprise that the British public is so enthused by the prospect of world class sport coming to these shores, but it is pleasing to see that some of the lesser-known Olympic and Paralympic sports are also set to be well supported. I would urge people to continue to sign up and ensure they are in the front row for information between now and 2012.”

Olympic tickets go on sale in spring 2011 via an application process.  Those who sign up on www.tickets.london2012.com will receive ongoing newsletters about sport events between now and 2012 and crucially will be among the first to find out about when the process opens in 2011. LOCOG is developing a 'Fans in Front' programme aimed at ensuring enthusiastic and knowledgeable sports fans will be seated together at venues to help ensure Olympic and Paralympic events will have the best atmosphere possible in 2012.

– Ends –

For further information please contact the London 2012 Press Office on +44 (0)203 2012 100 or visit the website at www.london2012.com. Find out the latest from London 2012 HQ on our blog http://blog.london2012.com or follow us on Twitter http://www.twitter.com/london2012

Notes to editors: 

As it heads towards its £2bn budget for staging the Olympic and Paralympic Games, LOCOG has seven domestic Tier One Partners - adidas, BMW, BP, British Airways, BT, EDF and Lloyds TSB. There are six domestic Tier Two Supporters – Adecco, Cadbury, Cisco, Deloitte, Thomas Cook and UPS. There are now fifteen domestic Tier Three Suppliers and Providers – Airwave, Atkins, Boston Consulting Group, Crystal CG, Freshfields Bruckhaus Deringer LLP, GSK, Gymnova, Holiday Inn, John Lewis, McCann Worldgroup, Next, The Nielsen Company, Populous, Ticketmaster and Trident.

The Worldwide Olympic Partners signed up for London 2012 are Coca-Cola, Acer, Atos Origin, GE, McDonald’s, Omega, Panasonic, Samsung and Visa.



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