London 2012 blog

We were delighted to welcome Seb Coe to the East Midlands on Tuesday.

A gloriously sunny day greeted Seb as we took him to Boston to visit one of the region’s Pre Games Training Camp hopefuls, the Princess Royal Sports Arena.

At Boston we were taken around the completely accessible facilities and Seb met some of the town’s school children, who were enjoying a whole range of activities in the vast sports hall and out on the running track.

Boston has the unenviable reputation as being the least active town in the country and a great legacy of the Games for our region will be to inspire more people to take up physical activity.

From Boston we headed to Loughborough University where 130 of our partners had been invited for the launch of our consultation on the East Midlands Strategy for the 2012 Games.

We have now set down a marker for how the region can play its part in ensuring the legacy of the 2012 Games has a lasting impact on all sectors of our society.

We also met a number of Loughborough’s most promising athletes who hope to compete and win medals for GB in London.

These are the role models that young people will aspire to emulate in 2012 and will play a major role in inspiring people to take up physical activity and fight the current obesity crisis.

All in all a good day for spreading the positive messages about the Games across the East Midlands and we look forward to welcoming Seb back soon.

With Seb and athletes at Loughborough University: