Wales

Cymraeg

Our vision

To maximise the economic, sporting, cultural and social benefits of the 2012 Olympic Games and Paralympic Games for Wales, in a sustainable manner.

We will do this with full regard to opportunities for promoting equality, social inclusion, bilingualism and the profile of Wales in the world.

Achieving our vision

We will focus on key areas to achieve our vision:

• Improving health – We want to use the Games as a truly once-in-lifetime-opportunity to make a real step change in the nation’s health. We want to make measurable improvements in people’s physical and mental wellbeing, through development of skills and regeneration projects, as well as in levels of physical activity, nutrition and weight.
• Encouraging sport and activity – We want to make sure the Games inspire young people to get into sport. They will also inspire adults: by 2012 Wales is set to meet the Welsh Assembly Government’s ‘Climbing Higher’ sport and physical activity participation targets.
• Performance sport – We are setting targets for performance sport, aiming to have Welsh Olympians winning at least 15 medals from 2004-2024. We will also support Welsh Paralympians so they can maintain their outstanding Sydney 2000 and Athens 2004 medal-winning performances.
• Pre-Games training camps – We hope to generate new business opportunities for local suppliers of goods, services and facilities. We are also aiming to raise the profile of the Games in Wales and the profile of Wales in the world through sustainable sporting, cultural and economic relationships with those countries that come to Wales for pre-Games training or during the Games.
• Generating business – We will ensure Wales secures the maximum possible economic and commercial benefits from the Games. We will showcase the best in Welsh innovation, science and technology to the world.
• Developing skills and education – We will use the Games to increase involvement in education and skills development.
• Increasing tourism – We want to provide a sustainable boost to the visitor economy and improve standards of training and skills in all areas of the tourism sector. Hosting a Games event at the Millennium Stadium will raise the profile of Wales and we will maximise the potential this opportunity creates.
• Promoting volunteering – We aim to use the 2012 volunteer programme to help boost the recruitment, training and active contribution of volunteers across Wales, especially in communities of greatest need. We want as many Welsh volunteers as possible to make a positive contribution to London Organising Committee of the Olympic Games and Paralympic Games and the successful hosting of the Games and to continue volunteering long after the Games.
• Celebrating diversity – The Games will reflect and honour diversity across the UK, with the opportunity to showcase a powerful, contemporary, distinct and inclusive image of Wales across its many dimensions and diverse populations.
• Showcasing Welsh culture – We aim to maximise Wales’ contribution to the Cultural Olympiad programme, promoting a powerful and contemporary image of Wales to the world. We will add sustainable value to Wales’ cultural events and tourist appeal, engaging diverse communities in active celebration across the nation.
• Promoting Welsh language – We will maximise the profile and use of the Welsh language in a 2012 context.
• Leaving a lasting legacy – The objective in terms of legacy is not to re-invent the wheel or invest in large projects linked to the 2012 Games. Instead we will assess and decide what existing opportunities and priorities can be legitimately advanced, making the most of the opportunities offered by the Games.

Planning and delivery - making it happen

The Wales Steering Group for the 2012 Games is working to achieve our vision. It is made up of representatives from government with sporting, cultural, business and voluntary sectors also represented.

Download a PDF of the structure of 2012 planning in Wales (PDF, 14kB)